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MRKT 706 Automatic Consumer Behaviour (3 credits)

Offered by: Management (Desautels Faculty of Management)

Administered by: Graduate Studies

Overview

Marketing : Automatic psychological processes underlying consumer judgements and decisions.

Terms: This course is not scheduled for the 2015-2016 academic year.

Instructors: There are no professors associated with this course for the 2015-2016 academic year.

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