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Program Requirements

The Retail Management concentration will combine business fundamentals together with real-time, experiential learning opportunities recognizing the growing complexity of the retail sector. Through interaction with the state-of the-art Retail Innovation Lab, students will have the opportunity to learn firsthand about managing all levels of a retail operation using the latest technologies. The practical experience will link directly to the study of consumer behaviour, experiential marketing, omni-channel retailing, pricing analytics, efficacy of different payment systems, and global value chain management.

Required Courses (9 credits)

• MRKT 459 Retail Management (3 credits)

  Offered by: Management (Desautels Faculty of Management)

  Overview

  Marketing : Principles and methods of marketing management as applied to retailing, including strategy and tactics: market structure; consumer behaviour; competition; financial management; human resources planning; promotion; presentation; merchandising; operations; pricing; planning and attaining retail profits. Lectures, text material, outside reading, planned retail visiting, cases.

  Terms: Fall 2022, Winter 2023

  Instructors: Lamothe, Marie Josee (Fall) Lamothe, Marie Josee (Winter)

  • Prerequisite: MGCR 352

• RETL 402 Innovations in Retailing (3 credits)

  Offered by: Management (Desautels Faculty of Management)

  Overview

  RETL : Exploration of emerging trends, consumer behaviour and technologies and how they can lead to retail innovations that can significantly improve operational efficiency, customer satisfaction and provide a foundation for a sustainable and improved society.

  Terms: Fall 2022

  Instructors: Lamothe, Marie Josee (Fall)

  • Prerequisite(s): MGCR 352

  • Restricted to U2 & U3 students.

• RETL 407 Retail Management Project (3 credits)

  Offered by: Management (Desautels Faculty of Management)

  Overview

  RETL : A team-based, experiential project that involves defining actual problems and recommending solutions in the realm of an organization, or at the interface of different organizations (e.g. supply chains), including strategic and operational issues in retail management. Each project is multidisciplinary or multi-functional in nature and will have significant impact on one or more operational/competitive capabilities of the organization.

  Terms: Winter 2023

  Instructors: Ray, Saibal (Winter)

  • Prerequisite(s): MRKT 459 and RETL 402

  • Restricted to U2 & U3 students.

  • The instructors will make sure that the workload of the project is commensurate with the course credit and team size.

  • The instructors will also be involved during the course as advisors, progress reviewers, logistics coordinators, evaluators, and will serve as liaison between the companies and the teams.

Complementary Courses (6 credits)

Selected from the following:

• INDR 294 Introduction to Labour-Management Relations (3 credits)

  Offered by: Management (Desautels Faculty of Management)

  Overview

  Industrial Relations : An introduction to labour-management relations, the structure, function and government of labour unions, labour legislation, the collective bargaining process, and the public interest in industrial relations.

  Terms: Fall 2022, Winter 2023

  Instructors: Westgate, Chantal (Fall) Westgate, Chantal (Winter)

• INSY 440 E-Business (3 credits)

  Offered by: Management (Desautels Faculty of Management)

  Overview

  Information Systems : Build the knowledge base and skills needed to face today's electronic business challenges, opportunities, and issues. Explore important concepts, models, tools and applications related to e-business.

  Terms: Fall 2022

  Instructors: Tanguay, Sol (Fall)

  • Prerequisite: MGCR 331

• INSY 442 Data Analysis and Visualization (3 credits)

  Offered by: Management (Desautels Faculty of Management)

  Overview

  Information Systems : Overview of methods and tools for analyzing business data to improve business decision-making, focusing on data visualization using hands-on learning.

  Terms: Winter 2023

  Instructors: Bassellier, Genevieve (Winter)

  • Prerequisites: MGCR 331 or permission of the instructor and approval of the BCom ProgramOffice.

  • Restriction(s): Open to U2 and U3 students.

• MGSC 403 Introduction to Logistics Management (3 credits)

  Offered by: Management (Desautels Faculty of Management)

  Overview

  Management Science : Managing logistics systems, including transportation management, facility location, procurement, distribution management, and supply chain management.

  Terms: Winter 2023

  Instructors: Gopalakrishnan, Sanjith (Winter)

  • Prerequisite: MGCR 472.

• MGSC 431 Operations and Supply Chain Analysis (3 credits)

  Offered by: Management (Desautels Faculty of Management)

  Overview

  Management Science : This course introduces students to operations concepts and techniques with application to supply chain management. A supply chain consists of all activities involved in fulfilling customer demand and the management decisions have a direct impact on a firm's performance, such as operating cost, market penetration and customer service. The course covers both classical tactics and evolving new strategies to reduce cost, increase responsiveness and maintain sustainable growth in a firm's supply chain.

  Terms: Fall 2022

  Instructors: Talla, Malleswara (Fall)

  • Prerequisite: MGCR 472.

• MRKT 355 Services Marketing (3 credits)

  Offered by: Management (Desautels Faculty of Management)

  Overview

  Marketing : Services are fleeting and involve direct contact between the supplier and the buyer. Inventories disappear every time an aircraft takes off or the night passes for an hotel. Yet services have become the largest sector in modern Western economy and their importance shows every sign of continuing to grow. This course focuses on the key differences between product and services marketing and the skills that are necessary for the services sector.

  Terms: Fall 2022, Winter 2023

  Instructors: Dellar, Mary (Fall) Dellar, Mary (Winter)

  • Prerequisite: MGCR 352

• MRKT 451 Marketing Research (3 credits)

  Offered by: Management (Desautels Faculty of Management)

  Overview

  Marketing : Theoretical techniques and procedures common in marketing research. Topics include: research design, sampling, questionnaire design, coding, tabulating, data analysis (including statistical techniques). Specialized topics may encompass advertising, motivation and product research; forecasting and location theory.

  Terms: Fall 2022, Winter 2023

  Instructors: Jo, Myung-Soo (Fall) Letovsky, Steven; Feigenbaum, Bonnie M (Winter)

  • Prerequisites: MGCR 352 and MGCR 271

• MRKT 452 Consumer Behaviour (3 credits)

  Offered by: Management (Desautels Faculty of Management)

  Overview

  Marketing : A study of basic factors influencing consumer behaviour. Attention is focused on psychological, sociological and economic variables including motivation, learning, attitude, personality, small groups, social class, demographic factors and culture, to analyze their effects on purchasing behaviour.

  Terms: Fall 2022, Winter 2023

  Instructors: Mukherjee, Ashesh (Fall) Mukherjee, Ashesh (Winter)

  • Prerequisite: MGCR 352 or permission of Instructor and approval of the BCom Office

  • Restrictions: Restricted to U2 and U3 students.

• MRKT 455 Sales Management (3 credits)

  Offered by: Management (Desautels Faculty of Management)

  Overview

  Marketing : Responsibilities of the sales manager as they relate to the sales force. These include the selection of process, training alternatives, compensation and incentive plans, supervision and evaluation and budgeting and forecasting. Case studies and discussions of sales force models are used.

  Terms: Fall 2022

  Instructors: Delorme, Bruno (Fall)

  • Prerequisite: MGCR 352

• ORGB 423 Human Resources Management (3 credits)

  Offered by: Management (Desautels Faculty of Management)

  Overview

  Organizational Behaviour : Issues involved in personnel administration. Topics include: human resource planning, job analysis, recruitment and selection, training and development, performance appraisal, organization development and change, issues in compensation and benefits, and labour-management relations.

  Terms: Fall 2022, Winter 2023

  Instructors: Gauvin, Tatiana (Fall) Gauvin, Tatiana (Winter)

  • Prerequisite: MGCR 222

  • Requirement for the Institute of Internal Auditors

• RETL 408 Omni-Channel Retailing (3 credits)

  Offered by: Management (Desautels Faculty of Management)

  Overview

  RETL : Introduction to the fundamentals and different problems in the operations process of omni-channel retailing. The focus will be on multi-channel supply chain management and integration. Combination of theoretical models with study cases and data to review the challenges and solutions in omni-channel retailing.

  Terms: Fall 2022

  Instructors: Miao, Sentao (Fall)

  • Prerequisite: MGCR 352

• RETL 409 Digitization of Retailing (3 credits)

  Offered by: Management (Desautels Faculty of Management)

  Overview

  RETL : Exploration of digital retailing models such as e-commerce marketplace, freemium, and peer-to-peer two-sided marketplace. Examination of how digital technology is driving innovation in these models, and how the models can improve competitiveness, operational efficiency and customer satisfaction.

  Terms: Fall 2022

  Instructors: Yoo, Chang (Fall)

  • Prerequisite: MGCR 352

• RETL 410 Business Models in Retail (3 credits)

  Offered by: Management (Desautels Faculty of Management)

  Overview

  RETL : Principles and approaches of the different economic models (linear vs. circular), including a holistic view on their influencing factors.

  Terms: This course is not scheduled for the 2022-2023 academic year.

  Instructors: There are no professors associated with this course for the 2022-2023 academic year.

  • Prerequisite: MGCR 423

  • Restrictions: Open to U2 & U3 students.

• RETL 434 Topics in Retail Management (3 credits)

  Offered by: Management (Desautels Faculty of Management)

  Overview

  RETL : Topics will be selected from current and emerging issues in retail management.

  Terms: This course is not scheduled for the 2022-2023 academic year.

  Instructors: There are no professors associated with this course for the 2022-2023 academic year.

  • Prerequisite(s): MGCR 352

  • Restricted to U2 & U3 students.