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CMIS 543 Digital Customer Experience (3 unités)

Offered by: Technology & Innovation (École d'éducation permanente)

Vue d'ensemble

Gestion des systèmes d'information : Covers the fundamental techniques for understanding, analyzing and optimizing customer experience on digital platforms. Explores best practices in designing and optimizing conversion actions in an online business. Management of customer data and confidentiality.

Terms: This course is not scheduled for the 2024-2025 academic year.

Instructors: There are no professors associated with this course for the 2024-2025 academic year.

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