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Demetrios Vakratsas

Title: 
Full Professor | Bensadoun Faculty Scholar
Demetrios Vakratsas
Contact Information
Email address: 
demetrios.vakratsas [at] mcgill.ca
Phone: 
(514) 398-2052
Department: 
Desautels Faculty of Management
Fields: 
Management
Marketing / Consumer Behaviour
Statistics
Areas of expertise: 

Consumer response to firms' promotional and advertising strategies;聽internet marketing; marketing of financial services; strategic market entry decisions made by firms.

Language(s) spoken: 
English
Greek
Language(s) written: 
English
Greek
Media availability: 
Print
Radio
Television
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